Advertising Guidelines / Disclosures

Access guidelines on how to design effective ads that comply with regulations on advertising promotional financing.

Synchrony makes it easier for you to add clear and compliant financing messages to your advertising, every time, in every channel. Find design guidelines, industry-specific disclosure templates, best practice tips and learning resources in the sections shown below.

1Guidelines
Introduction

Learn more about the regulations that apply to promotional financing, the definition of credit, headline types and how promotional financing offers work.

SHOW ME

2Advertising
How-To’s

General advertising guidelines about how to reference your credit card program, how to disclosure qualifying purchases, multiple providers and special financing events.

SHOW ME

3Ad Guidelines
by Channel

Step-by-step guidelines and visual examples for advertising channels such as print, POP, internet, television, radio, social, and email.

SHOW ME

4Additional
Guidelines

Additional options for catchy headlines, combining retail and financing offers together, and how to advertise monthly payments.

SHOW ME

Give your financing advertising program a boost with our full resource library.

START EXPLORING