Synchrony Pillars Project Video

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The 2019 Synchrony
Pillars Project

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The Synchrony Pillars Project was created to celebrate small business leaders who shape their local community, strengthen their economy, and define what it means to be from a particular place.

We chose ten winners who are changing what’s possible for their communities and awarded them a feature in Inc. magazine, a three-day summit in New York City, and a financial grant to put toward growing their business. With our continued relationships and support, Synchrony is in turn changing what’s possible for them.

See how partnering with Synchrony can help your business find success, simplified.
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Jennifer Nobile Headshot

The Professor Jennifer Nobile

Pollard’s Sew Creative

Glendora, California

Jennifer has shaped Pollard’s Sew Creative to reflect the needs of her community, offering classes so people from all walks of life can discover a new creative passion. She even went to Anime Expo to teach cosplayers about sewing techniques!

Bill Harvey Headshot


Buddy Roger’s Music

Cincinnati, Ohio

Supporting Cincinnati students is essential to Bill’s business. Working directly with local band directors, he sponsors community programs and groups and assists them with inventory needs. He also started an instrument donation program to help every child have a chance to play.

Sara Vincent Headshot


Gowanda Harley-Davidson

Gowanda, New York

For the past 21 years, Gowanda Harley-Davidson has hosted The Happening, a local show that benefits organizations like the Gowanda Volunteer Fire Company and the reconstruction of the town’s historic Hollywood Theatre. The event attracts motorcyclists from across the country and even the world.

Samir Maharajan Headshot


Classic Diamonds & Jewelry

New York, NY

Samir’s Nepalese roots shine through at Classic Diamonds & Jewelry, which now has established locations from the east to west coasts. As Samir grew his company, he made sure to become an inclusive space for all communities across the U.S.

Cara Dau Allen Headshot


Dau Furniture

Ellisville, Missouri

A fifth-generation small business owner, Cara is carrying on her great-great-grandfather’s legacy, running the oldest furniture store in St. Louis. She recently launched Sweet Dreams St. Louis, an initiative providing mattresses to people in need.

Levon Arnold Headshot

THE FIXER Levon Arnold

Long Arm Mechanics

Boise, Idaho

Levon is on a mission to make sure everyone has access to reliable transportation. Through his business’ Green Light Outreach Program, and collaboration with community partners, he provides free car care to those who don’t have resources to maintain safe vehicles.

Renee Spresser Headshot


Pauls Furniture Co

Selden, Kansas

Most people don’t expect to discover a large furniture store in a rural town, but Renee has turned Pauls Furniture into an attraction that brings in visitors from 100 miles away. Its ten showrooms occupy over half a city block, giving visitors plenty to explore, which helps fuel Selden’s economy.

Meelad Dezfooli Headshot

THE DREAMER Meelad Dezfooli

Best Buy Flooring

Henderson, Nevada

Dez offers deep discounts for low-income and retired residents, veterans, and police officers, and facilitates employment of felons re-entering the job market. Because Dez knows the value of a second chance, he put countless hours into rebuilding Best Buy Flooring after market troubles, and was able to create a successful small business.

Cynthia Katz Sigadel Headshot

THE VISIONARY Cynthia Katz Sigadel

Harry Katz Carpet One Floor & Home

Mineola, New York

Cynthia and her two brothers transformed their family’s flooring company into a one-stop interior design destination with an elite showroom. The family has been committed to giving back to the community since 1932, including donating supplies to help families affected by Hurricane Sandy.

Benjamin Madary Headshot

THE TEAM CAPTAIN Benjamin Madary


Lake Jackson, Texas

After working at a nonprofit, Benjamin opened a bike shop that gives back to Lake Jackson. His bike donation program makes it possible for students to travel to classes. CycleWorks also doubles as a gathering space and hub for residents to relax and catch up with one another.

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